Instagram Stories to Read Bedtime Stories to Kids

IG storiestimeInnovative new series uses Instagram to help parents engage kids in storytime by reading picture books on Instagram Stories.

Tundra Books, an imprint of Penguin Random House Canada, has teamed up with advertising agency Rethink Canada to develop and produce the reading series “StoriesTime” launching September 10th, 2018. The new initiative designed to encourage families to read together, shares celebrated children’s books on Instagram through a series of bedtime Instagram Stories.

New stories featured on @tundrabooks Instagram each Monday and Thursday showcase beautifully illustrated children’s books from a collection of best sellers and new favourites, including Almost a Full Moon, written by Juno Award-winning musician Hawksley Workman. The stories, shot against a cozy home-like setting, and charmingly read, are designed to create an enjoyable experience for the whole family.

IG storiestime titles

“Bedtime reading is a wonderful way for parents to bond with their children, and we are excited to introduce our books to families in this new Instagram approach,” said Vikki VanSickle Associate Director, Marketing & Publicity, Young Readers at Penguin Random House Canada, and also a children’s book author herself.

The idea was inspired by a desire to promote an important childhood ritual, bedtime reading. “Every child should get that experience of bedtime stories. Using Instagram Stories we can use technology to give every kid that chance.” said Mike Dubrick, Partner, Creative Director at Rethink Canada in Toronto. “We see this as a way to encourage greater participation in an essential part of childhood.”

Tundra Books will host two different stories on their Instagram (@tundrabooks) each week over a four week period, the first having debuted September 10th. Each Story will remain active for a 24 hour period.

For more information or for high-resolution photographs please contact Vikki VanSickle at 416.928.2419 or vvansickle@penguinrandomhouse.com.

Tundra Ghost Story Contest for Kids

“Writers dream stories, awake and asleep.” – Linda Bailey, Mary Who Wrote Frankenstein

On a stormy night in Lake Geneva in 1816, poet Lord Byron challenged his friends to write a ghost story. One of those people was eighteen-year-old Mary Shelley, and the story she wrote was Frankenstein. To celebrate the 200th anniversary of Frankenstein and the publication of Mary Who Wrote Frankenstein, Tundra Books is holding a ghost story writing contest for kids age 8−12.

Mary Who Wrote Frankenstein 01HOW TO ENTER
Contest is open to kids age 8−12. Stories must be between 800−2,000 words in length and contain at least one ghost. They will be judged on originality and readability by an expert panel, including Mary Who Wrote Frankenstein author Linda Bailey as well as an editor and a marketing professional from Tundra Books.

PRIZE
The winning story will be posted here, on the Talking with Tundra blog on November 19th, 2018. The winner will also receive a letter from author Linda Bailey, a copy of Mary Who Wrote Frankenstein and $50 worth of Penguin Random House Canada Young Readers books.

TO ENTER AND FOR FULL DETAILS
Please visit penguinrandomhouse.ca/tundra-ghost-story-contest. Stories must be sent in by October 31st, 2018 to be considered.

NO PURCHASE NECESSARY
Enter between August 28, 2018 and October 31, 2018. Open to residents of the U.S. and Canada (excluding Quebec) who have reached the age of majority in their province or territory of residence at time of entry. Void where prohibited or restricted by law. See Official Rules at https://penguinrandomhouse.ca/tundra-ghost-story-contest for full details.Mary Who Wrote Frankenstein 02
DOWNLOADABLE RESOURCES

Please feel free to print these out and spread the world! We can’t wait to read the submissions!

Window Wednesday

#WindowWednesday: We are incredibly fortunate to have stores create window features of our books. We want to highlight their amazing work here on our blog for you to see (and perhaps you’ll discover a new local bookstore).

Water Street Bookstore
125 Water St, Exeter, NH 03833
Photography: Gina Perry

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Too Much Not EnoughYou’re also invited to the book launch of Too Much! Not Enough!

Date: Tuesday, August 14, 2018
Time: 4 pm to 5 pm
Place: Water Street Bookstore
Address: 125 Water St, Exeter, NH 03833

2018 ALA Annual Conference

alalogoPenguin Random House Canada Young Readers is exhibiting at ALA Annual this year in New Orleans! Please say “hello” to our amazing Associate Director of Marketing & Publicity, Vikki VanSickle. Give our Marketing & Publicity Manager, Sylvia Chan, a high five. And greet our Publisher, Tara Walker, with a fresh beignet at booth #2048. Actually, they’ll all take a beignet if you offer them. In exchange, they will be happy to tell you about our 2018 books or to answer any questions you may have and load your arms with lots of great giveaways!

From our Spring 2018 list, we still have lots of Winter Is a Scream buttons featuring four of our spooky middle-grade novels including The Strange and Deadly Portraits of Bryony Gray and The Dark Missions of Edgar Brim: Monster. We also have From the Heart of Africa art cards, Sakura’s Cherry Blossoms postcards, Tilly and Tank posters, Trampoline Boy posters, Petra magnets, and Peanut Butter and Jelly place mats.

Check out our Summer 2018 books and pick up some Anne’s Colors and Anne’s Numbers art cards, Blood Will Out bookmarks, Clara Voyant horoscope bookmarks, Red Sky at Night posters, Hedgehog door hangers, and If a Horse Had Words art cards! Seriously, there’s a lot of goodies at our booth!

Then, there’s an early look at our Fall 2018 list. We have some handy luggage tags featuring Anne Arrives, bookmarks for The Ghost Road, posters for Go Show the World and Goodnight, Anne. There’s also this fabulous chore wheel for Sir Simon: Super Scarer. What about ARCs? Well, we’ll be handing out ones for Confessions of a Teenage Leper and Kens.

Wait, that’s not all! We have author signings in our booth too. Copies of the books are complimentary, but it’ll only be available while quantities last. So come early to make sure you don’t miss out.

ALAAC18-boothsignings

Saturday, June 23, 2018 
1:00 pm
Eric Walters will be signing copies of Fourth Dimension and From the Heart of Africa at booth 2048.

Sunday, June 24, 2018
3:00 pm
Joe Bluhm will be signing copies of The Magician’s Secret at booth 2048.

Follow @TundraBooks and @alaannual on twitter or Instagram. You can also follow #ALAac18 for the latest news and updates!

2018 TLA Annual Conference

Peanut Butter and Jelly banner

Dear book lovers,

Tundra Books is exhibiting at TLA Annual Conference this year. Please say hello to the awesome Vikki VanSickle (Associate Director, Marketing & Publicity) and amazing Evan Munday (Publicity Manager) at booth #2708. They will be happy to tell you about our new and upcoming books or to answer any questions you may have.

We’re bringing our 2018 January-June and July-December brochures for you to take home.

From our Spring 2018 list, we think that Winter Is a Scream! Get some buttons for your school and libraries! We also have From the Heart of Africa art cards for Black History Month, Sakura’s Cherry Blossoms postcards for Poetry Month in April, Tilly and Tank posters, Trampoline Boy posters, Petra magnets, Peanut Butter and Jelly place mats, and lots of Monster ARCs.

Check out our Summer 2018 books and pick up some Anne’s Colors and Anne’s Numbers art cards, Blood Will Out bookmarks and ARCs, Clara Voyant bookmarks and ARCs, Red Sky at Night posters, Hedgehog door hangers, If a Horse Had Words art cards, and Megabat ARCs! Seriously, there’s a lot of goodies at our booth!

And of course, you’ll be privy to an early look at our Fall 2018 books. Some of you might even get a Goodnight, Anne art print to bring home or The Ghost Road bookmark.

TLA 2018

Booth 2708

Follow @TundraBooks and @TXLA on twitter or instagram. You can also follow #TXLA18 for the latest news and updates!

Tundra Book Group