Strut It! with Jeanne Beker

In collaboration with H&M and Globe Recognition, we celebrated last night with fashion, shopping, and Jeanne Beker! Here, let me take you through the night:

The event was held at H&M on 15 Bloor Street West. The event officially started at 7:30pm, with doors opening at 7:15pm. Security was pretty strict, but luckily we were able to get in earlier to show you what happens “behind the seams:”

Thank you to the crew that had all the posters and signs up and ready.

Caterers standing by, some of the dressing rooms had to become coat checks and swag bag storage. Do you see the pink lichee drinks?

Gorgeous pink tulips to match the book.

Jeanne Beker also arrives early and is given the run down of events by Lindsay, Emily, and her amazing Publicist, Pamela!

Jeanne has a look through her “Jeanne’s Picks” with Emily.

Taking a peek on the second floor, it looks like guests are already lining up outside!

Doors open and guests come in to meet Jeanne and shop with an exclusive 20% off.

While all the guests were shopping, we thought it would be fun to find some of “Jeanne’s Picks” among the racks.

Later in the evening, Emily and Jeanne chatted about the season’s hottest trends and how to wear them. The models showed off the “Jeanne’s Picks” outfits:

Before the night ended, guests went to meet Jeanne and get their copy of Strutting It! signed.

We would like to thank Jeanne Beker, Globe Recognition, the team at  H&M, the  models, the caterers, and  all the guests who joined us last night. Randy, Pamela, and Alison – we tip our hats to you! It wouldn’t have been a celebration without you, now go and strut it!

We also posted an album on facebook, so check out more of our photos there! More photos can be found at Globe Recognition’s gallery and from the Globe and Mail.

February Pub Date Giveaway Winner

Thank you to everyone who entered our second Pub Date Giveaway of the year! We used trusty to generate the winning number:

Number 21, which means…

Congratulations to Shawna Sanderson, you will be receiving a copy of Jeanne Becker’s Strutting It! The Grit behind the Glamour. Please check your inbox for an e-mail from us!

If you would like more information about the book or Jeanne Becker, visit these links:

Our next Pub Date Giveaway will be on March 8, 2011 and March 22, 2011.

Tuesdays with Tundra 8

Tuesdays with Tundra is a monthly post on our new releases. The following books are available today in stores and online!

Noni Says No
By Heather Hartt-Sussmann
Illustrated by Geneviève Côté
Hardcover | Ages 2-5
ISBN 9781770492332
Noni can do many things: she can give her baby brother his bottle, she can help her mother in the kitchen, and she can even walk over to her friend Susie’s house. But Noni just can’t say “no.” When she was very small, it was easy saying “no” to everybody, but now that she has a best friend, she wants to please. Noni can’t say “no” to her friend, even when it means she has to hand over a precious toy, or when it means agreeing to a hideous haircut, or even giving up her bed at a sleepover. But when Noni finally finds her voice, the consequences are not what she – or the reader – expects.

Strutting It! The Grit Behind the Glamour
By Jeanne Beker
Trade Paperback | Ages 11+
ISBN 9781770492240
eBook 9781770492585
Who wouldn’t want to wear gorgeous clothes, travel the world, hang out with stars, have adoring fans – and get paid a fortune for it? But is that what the life of a model is like?

World-famous fashion guru Jeanne Beker offers a unique insider’s look at the reality behind the glitz. She demystifies the industry for those who are thinking about a career in modeling and for those who simply want the scoop on an intriguing world. Strutting It! is full of fascinating information, from getting discovered to finding a personal style, from the team of people behind every model to the education a good model should have.

With a foreword by modeling superstar Coco Rocha, Strutting It! is packed with biographies of successful models, lots of black-and-white photos, and the great humor and common sense Jeanne Beker is known for.

Pub Date Giveaway: Show us some love! Which book would you love to get your hands on? Leave us a comment below and one lucky reader will receive a copy of their requested book, courtesy of Tundra! One request per person and please review our rules. This offer ends at midnight on Thursday, February 10, 2011!